Las Vegas, Nevada native Rawlo Black grew up cemented in Hip Hop and poverty. His music is fueled by his hard up bringing. From the time he could write, he wrote poems and lyrics, ignoring gang-activity, and anything that could steer him away from his dreams. He studied the greats like 2Pac. Kendrick Lamar and J. Cole just to name a few. Rawlo Black's melodic sound attracted producers from around Las Vegas at an early age, writing hits for Stevie B and a stable of other artists, now Rawlo wants to usher his catchy hooks and undeniable rhyme scheme to the masses. The most underrated rap artist of his generation, Rawlo Black is a rare MC bound to achieve critical and commercial success. Black's debut album ' Where's Rawlo?' (Reloaded) is projected to change the landscape of Hip Hop in the 2010's.