Lorenz Zadro is a guitarist, author, producer and artistic director and passionate popularizer of music. As a sideman and artistic producer he collaborates in a lot of projects, often alongside national and international blues artists. Since 2010 he has been the founder and president of the cultural association Blues Made In Italy and since 2015 he has been a founding partner of A-Z Blues and A-Z Press. As a guitarist and producer, he took part in the publication of over thirty records. He collaborates and writes for the magazines "Il Blues", "Magazzini Inesistenti" and "La Notizia". In 2019 he published the book "Blues Pills and Other Stories" for Arcana Edizioni and in January 2020 he published the new album "Blues Chameleon" for Vrec Music Label.