Bruce Kgotso Mogohlwane also known as VVA Jew which stands for ‘Versatile Vivid Art’, is a 25-year- old music producer/beat maker from Pretoria, South Africa. VVA was born on the 20th of August 1998. He started making beats back in 2016 when he was introduced to the popular beat-making software called Fruity Loops (or FL Studio). The young producer quickly fell in love with the Daw and became addicted to it as he could make 5 to 6 beats a day. Bruce (VVA Jew) is regarded as a multi-genre producer with a lot of versatility because of his production creativity and ability to adjust to music. His beats are usually identified by his smooth baselines, melodic surface and crispy snares, high hats and kicks which are blended in with his crystal percussions. VVA’s audience also calls his sound “Futuristic and vivid,” which tells us that the young producer’s sound is advanced and ahead of its time, and it contains cutting edge production that ensures a hit record.