Ike Chuks is a UK-born Nigerian rapper/singer with a selection of previously released singles and project. With a career birthed in London, the rapper has carved a niche for himself with a unique style of storytelling in pidgin English, his native Igbo language as well as proper English, that is targeted at a young listener base of African youth living in the UK, and Nigeria. Working class youth, students, and millennials with common history between the UK, and Nigeria, constitute a major percentage of the artiste’s fanbase. He has previously recorded collaborations with acts like Ycee, Moelogo, Krishane and Dotman, for his biggest release yet. This ingenious and original niche has given birth to the IGBOTIC EP series. IGBOTIC is the rapper’s second body of work, and sees him performing to the best of his strengths; a very catchy mix of UK Afro Swing, delivered in Afropop blend of English, pidgin and Igbo language. On “IGBOTIC The EP”, Ike Chuks can be heard demystifying a popular stereotype about people from the Igbo tribe, one of Nigeria’s ethnic groups, by making resonating music in his own unique IGBOTIC style. This symmetry in creativity and artiste branding, is very evident in the warm green theme colours of the project, as the colour green represents one of Nigeria’s main exports, agriculture, as well as doubles as the country’s official colour. The 5-track EP which features collaborations from contemporary alté acts, has the hallmarks of a modern cultural reset.