Sam 'SAMMIELZ Leota is a spirited young man of many influences but motivated by the 3 most important things in his life: GOD, FAMILY and MUSIC. The singer of Samoan decent was born and raised in the streets of Otara, in the city of South Auckland, New Zealand. The strong sense of culture and tradition that Sammielz absorbed from his family was instrumental in his path to stay off the streets and begin a successful music career.