South African based rapper, ZimBoi K.i, has incorporated his heritage from Zimbabwe into his stage name — in a career that spans over 10 years — as he paves his way through the African music industry. A journey that truly started from nothing, and now he's getting some attention for his latest offerings. ZimBoi K.i attributes most of his love for African music to his mentor Junior Sokhela of Boom Shaka who introduced him to different artists and genres. As a young man growing up in the East Rand of Johannesburg, he remembers plenty years refining his craft in music production, rapping and directing music videos. “Growing up in South Africa… with parents being from Zimbabwe, I was faced with the same hardships (and) challenges that any foreigner from any urban environment would face.” “Music gave me hope. It gave me something to dream about. It gave me something to do and to live for,” ZimBoi remembers.  “I used to travel to other cities for shows and sell my mixtape CDs from the trunk of my car,” ZimBoi’s relentless work ethic and passion for music have brought him that much closer to achieving his dream of being an international star. ZimBoi deems himself as one of the most memorable upcoming rappers from Southern Africa. His ability to stay relevant is attributed to his lyricism, which allows him to "speak about a lot of real subject matter and real-life issues affecting Africans.”