Matthew "Cloud B" Bright was born on December 4th, 1983 in Chicago, IL. In 2002 he began his music career as strictly a vocalist. A couple years would past and he would start making beats for that same genre he had began his career. Not until he recorded "Crowd Control" in 2009 did he realize that he needed to reform and change the direction of his music. The named Mac B was dropped and Jus' J was taken up. His music became infused with Rock influences as well as Hip-Hop and Rap. Incorporating Scream-O techniques in his stylings was a key component to this Crossover style. Feeling even more comfortable creating this music gave it new energy. Now with ground layed by the first song, "Crowd Control" he knew where he wanted to take the music. There was no turning back, the sound he visualized and created was meant to be heard leading to his first Album AudioHeAD. Successfully being placed int he film "Setup" with Bruce Willis and Fifty Cent with the song "Fade Out" Jus' J was taking the next step. He has worked closely with former Island Def Jam A&R Director, Tony Vanias founder of Matchbox Ent. "Jus' J (Cloud B) doesn't hold back by any means with the tracks that have been recorded. One track made for Fan's of music, "Made my Name" simply expresses one thing, that "You are the soul of music." His Influences today cover a spectrum of HipHop, Boombap, Lo-fi, and chillhop.