After being featured in The Star ledger, the success of the newly installed laundromat reached the producers of The Ellen DeGeneres Show who invited Principal Cook as a guest of the show on two separate occasions where he secured over $100,000 from DeGeneres and a year's supply of food for the food pantry. His Lights On segment on CBS Evening News garnered the attention of Oprah Winfrey who visited the school and dropped off a generous donation of $500,000 to ensure the longevity of the Lights On Program. His albums are compilations of songs from his students, his son Monstaa B and label mates Brickside Leem Quan Don Balm The Artist HeatherN Kdot2x and will forrest. Damon Dash gave him a joint venture deal with Bluroc Records.