HEFF (Hugh Lake) isn’t your usual bedroom producer, he’s a non-conformist beat machine who’s bedroom studio is more Shangri-La than shoebox. Pull up to the party and you’ll find him eyes low and head in the chords. Somewhere out the back in a smokey makeshift studio with four sweaty dudes gassin’ him up. HEFF dropped into the scene as HFNR - the ATrak to his Kanye (Kwasi). “Kwasi x HFNR” signed to urban label WVS/Onelove in early 2017 but like all classic boy bands, the show must go on and HEFF’s ready for his Timbaland moment. He’s had features - in Complex, Rolling Stone, Noisey/Vice, AUD’$, Acclaim and Stoney Roads. He’s had plays - on MTV Australia, ABC, Triple J, KISS FM and Triple R. He’s got streams - 1.7 million across all platforms, if we’re counting.... And you might recognise him from your favorite playlist - New Music Friday, Apple Best Of The Week, A1 Hip Hop, Viral 50 Australia, Mellow Styles, Urban Flavour, Breaking Hip Hop and The New Australia. Hold onto your tamales, he’s been cookin’ up some spicy new beast fajitas on Chapel all summer and look who’s come for dinner: Ceeko, I.E., Mike Akox, Jedda Woods, Hancoq, Mason Dane, Kid Fanta and Dallas Woods. What’s next off the menu?