Hustlers aren’t made. They’re born. A lifelong hunger—practically developed in the womb— drives BlakeIANA. You can hear the tenacity in her breathless delivery and witness it in her work ethic. The St. Louis-born rapper instantly makes her presence known by spitting raw truth and exuding boss-level charisma and confidence with a laser focus. Growing up, she lived with her mom and little sister surrounded by a big extended family of aunts and uncles. Immersed in the beauty world, she learned the ropes by hanging out in a local hair and nail salon owned by her older cousins. In 2022, an Atlanta vacation put everything into perspective for BlakeIANA after she visited the Trap Museum. Upon returning home, she spent as much time in the studio as possible. In 2022, BlakeIANA cooked up her breakout “Bing Bong” powered up by her elastic wordplay and chantable choruses. It instantly exploded on social media, piling up millions of views on TikTok and over half-a-million streams in Spotify. Meanwhile, JT of City Girls, Kali, and GloRilla each touted her music on social media. Signing to 300 Entertainment, she introduces herself as a fiery force as she continues to release new music and prepare for her forthcoming debut project.