7ru has been in the hip hop scene for over 20 years, born in Edinburgh and raised in Wester Hailes - a notorious housing scheme. 
 7ru takes his surroundings and puts them into his music and it shines through. His music tells stories about real life; struggles with depression, love, passion and life growing up in poverty. His hard hitting lyrics, catchy hooks and truth telling always takes the listener on a journey. 
 7ru works non-stop to make sure the people always get good music.