Big Lou’s been spreading his Island Hip Hop/Conscious Pop sound since 2021. If rap music went to the Caribbean and found happiness it would be Big Lou. Originally from St. Maarten (the Caribbean), and now based in London, ON, he combines Caribbean (Sean Paul), African (Fireboy DML), and Latino (Maluma) elements and pulls from rap influences such as Logic, Dax, and Connor Price. The single, “Let It Go” (2024), written and co-produced by Big Lou & Dovi Mok, is a vibrant and uplifting collaboration blending the infectious beats of tropical EDM with the rhythmic flow of Island hip hop. Big Lou kicks off the song by saying, “Life is a series of letting go of the things that we know, and sometimes it can really suck too” and his second verse is in Spanish giving the song an extra twist. The song's theme revolves around the liberating experience of letting go of burdens that no longer serve a purpose in one's life.