Substance is an emcee hailing from Port Huron Michigan. Substance one of the most creative lyrical geniuses from the "Blue Water" area has been dropping classic albums and mixtape since his first release titled "Black Market". Then to the critically acclaimed OSOM (Outta Sight Outta Mind) series part 1 and 2. With the single "Light Work" from OSOM 2 having radio play on Hot 98.3 Tucson Arizona, also being the featured artist on SWAY in The Morning on Sirius XM. Substance has made himself a force to reckon with among the hip hop community by also finishing in the top "100" emcees in annual "MUNY" competition held in New York. Now Ceo - Founder of his own record label and clothing company "WorldWide Hustlers". Substance has transitioned from not just an incredible emcee but into the realm of mogul mentality.