Consistency, working hard, and being humble are the three key factors for the aspiring music pioneer Ju Ju Swag Shawty. It is acknowledged that he has an awesome versatility being from Manila, Philippines based off his form of command and range of expression as Ju Ju adapted to the cultural environment change when his family transitioned to Vicksburg, Mississippi. Phenomenally born with talent, over the years, Ju Ju chose to follow his dreams by pursing his path in the music industry. He decided to write words that painted exquisite realities of his life while he communicates through his thoughts, Ju Ju’s most recent project is called “Traded Hearts” with the intent to grasp attention of the older generation while building an even stronger fan base. This mixtape consist of production by some of the hottest producers in the industry to reveal Ju Ju’s talent and versatility. The first radio single off the mixtape is called “Water” which is produced by Ju Ju as well. Staying focused with his plan intact, Ju Ju is on a constant move as he works towards his dreams. Seen as a major influence to many, Ju Ju is driven to inspire others by giving back to his local community, working with underprivileged children, and telling them to live their dreams while always working to improve for the better. Ju Ju’s philosophy is “To grind hard, stay consistent, be humble, and be creative with originality.