U-KNOW made his debut in 2003 as a member of TVXQ!, “The Rising Gods of the East”, well-known as the “Kings of K-pop” for their immense success and contributions to Hallyu and Korean pop. Throughout their career, TVXQ! broke numerous records such as securing the No. 1 spot on Oricon’s single chart 12 times and No.1 sales with three consecutive albums, breaking American rock band Bon Jovi’s record. In 2013, TVXQ! became the first Korean group to hold a tour in Japan’s five major domes, successfully completing 18 concerts in 7 cities with a total attendance of 850,000 and breaking record for the highest number of audiences in a single concert tour. Famously known as the “Icon of Passion”, U-KNOW expanded upon his musical identity as a solo artist with the release of his 1st mini-album ‘True Colors’ in 2019. Achieving No.1 on iTunes Top Albums chart in 16 regions and Japan’s Oricon Weekly Digital Album chart, he earned global recognition for his unique music color and performances showing his mesmerizing charms through tracks expressed in colors. In January 2021, U-KNOW released his 2nd mini-album ‘NOIR’, topping iTunes Top Albums chart in 19 regions worldwide as well as Digital Album Sales charts of China’s QQ Music and KuGou Music, once again proving his global popularity. U-KNOW is set to release his 3rd EP "Reality Show" on August 7th.