In an era when aspiring public figures broadcast constantly in an effort to maximize their brand value, Valee's coolly laconic stands apart. With short songs and a soft-spoken style, his unpredictable raps sketch subjects with a droll eye for detail over a bass-heavy canvas. This is trap music for the connoisseur, for fans of clever lyrics and effortless style. Valee was personally handpicked by Kanye West and signed to his G.O.O.D. Music imprint in 2018. Shortly after hitting the scene, Valee’s unorthodox and original rap style became one of the most copied in Hip-Hop, inspiring some of music’s biggest heavyweights to emulate his flow. Kanye confirmed this stating “Valee’s style is the most popular in rap, period.” Later in 2018, Valee was named Rolling Stone’s “Hot Rapper of the Year.”