Producer, DJ, label owner and promoter, Alexander Koning, can boast quite a standing in the contemporary world of electronic music. Since Koning’s initial introduction to house and techno in the late eighties, he’s come a long way and seen his own material released with many reputable imprints in the industry such as Global Underground, Pacha, Bellboy, Circle ,Subliminal etc etc . Now Alexander has gone on to launch his own platform for releasing material in the latter half of 2013, namely [Percep-tion] Records Koning caught the electronic music bug after spending his youth attending underground illegal raves at abandoned warehouses and various locations across his home turf of Holland. This soon led to a desire for Alexander to host his own events, teaming up with friend Michel Becks for a string of small parties in their hometown under the name ‘Eye On The Future’, after great success things blossomed and soon saw a venue change to accommodate its following and the welcoming of internationally renowned artists headlining the events. The likes of Adam Beyer, Joel mull, Marc Romboy, Ben Sims, Valentini kanzyani , Martin Eyerer, Einmusik and Chris Liebing to name a few all graced the decks for the the first time in Holland on Eye on the future , and eventually the prosperity of the parties led to a nomination for ‘Best Dutch Organization’ in 1998. Alexander is still throwing successful parties and continually keeping things exciting with fresh names being brought to Holland.<br>