Born in Baton Rouge, LA, Hip-Hop artist Toy Brandon is prepared to make waves with his latest release, "It’s Important To Me." Known for his introspective lyricism and smooth, laid-back Southern flow, Toy crafts an album that is deeply personal while still offering wide appeal. "It’s Important To Me" takes listeners on a journey of self-analyzation. Some songs are perfect for cruising through the city at night while others may have you reflecting on life. At its core, "It’s Important To Me" is an album about personal growth and coming to terms with internal struggles. Listeners can expect to hear Toy Brandon explore various experiences. Touching on themes of authenticity, trust, and emotional healing. The album stands out not only for its lyrical depth, but also for its ability to create mood-driven atmospheres through production. "It’s Important To Me" is a deeply introspective and versatile album that captures a broad range of emotions. With this release, Toy Brandon proves that he’s a voice to be reckoned with in the Southern hip-hop scene. Toy Brandon’s storytelling is poignant. This album stands as a testament to his ability to balance introspection with wide appeal. "It's Important To Me" is the perfect soundtrack for anyone navigating the highs and lows of self-discovery