South Korea-based BLOO is a hip-hop artist. In Jun 2016, he debuted with a mixtape [Tony] containing ‘Drive Thru’ and drew attention from listeners by presenting songs with love and medium-pitched voices and jazzy vibes. And he released his label compilation song [Weathermen], solo single albums [Better] and [Hennessy]. In December 2017, he released his first EP album [Downtown Baby] featuring his love story, imprinted his music with addictive hooks, distinctive voice, and flow, and created different vibes from MKIT RAIN’s compilation album [Public Enemy] the following year. He then showed various musical colors and music videos featuring himself as the main characters, including EP albums [BLOO IN WONDERLAND], [It’s not Love I’m just Drunk] and double single album [Hey, Go smile], raising the level of listener’s immersion in his music. In 2020, his song ‘Downtown Baby’ made headlines and entered the top chart of the Melon due to Lee Hyo-ri’s comments on MBC TV program . And it proved the popularity of his music. In addition to solo activities, he has continued to collaborate on various externalities, including OST of drama , collaboration of brand ‘NBA’, activities with niahn as duo neonblue, featuring Sleepy’s [맘대로] and Rico’s [Don’t Talk to Me].