Only is a collective of creatives based in Los Angeles where most of the squad met. They built their foundation on music in 2013 by dropping releases on SoundCloud. They have since created a brand featuring artists, producers, athletes, musicians, comedians, photographers, designers etc. all while also establishing their streetwear brand SSO. December 24, 2019 they dropped their first full-length project “The Only Tape” produced by Swedish producing duo BYANYMEANS.