Erubey is an artist from Leon, Mexico with millions of followers across IG and Tiktok. She turns up the heat with her new single“BANDIDA”with sensual sounds and lyrics like “Te gusta Cuando bajo suave, me gusta Sentirte también Bebé” this is the perfect jam to have on repeat and dedicate to that person that you can’t get out of your head. ERUBEY also shows her street style in the official video where she drives an old muscle car wearing baggy pants a white T, braids, and tattoos. The young superstar is sets to carry over her social presence with cross platform promotion, converting her audience into fans/streams via digital strategies.