The Atlanta rapper spent years dealing with struggle and family strife, overcoming professional hiccups and streaks of poverty while crafting viral hits that broke through to the highest echelons of the entertainment industry without any label support. Now he's signed to industry titan Brooklyn Johnny's (Cardi B, Kodak Black) District 18 Entertainment imprint and coming through with his official debut single, the Lil Baby-featuring "Call Me Daddy"—a booming introduction to a brave new voice in hip-hop that you're about to get to know more in the future.