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The corner of Arch and Munro is nicknamed Roblock. Born and raised in Tampa, Florida, Roboy has built his entire identity behind what he’s seen in this neighborhood. It wasn’t until the end of 2017 that he started to take rap seriously, but by then he’d seen enough to become an authentic voice for the pain and struggle. In his short career, he’s released Decisions, Yours Truly, and Diamond in the Rough - prime examples of his “universal sound,” hoping to put Tampa, a.k.a. “Jook City” on the map. Songs like “ODR,” “Bossed Up,” “Thug Life,” and his latest release “Street Lights” are detailed accounts of his own reality, sounding very comfortable using his platform to be the voice for his city.