GOD works in mysterious ways." My dream was never to do music. My passion was playing basketball." A near death accident changed JoJo's life on 3/16/2020. After 6 months of physical healing and a lot of self-reflection, Luh JoJo realized that playing basketball at the collegiate level was no longer a possibility. "The way I felt the first time I stepped in the booth, I knew what GOD saved me to do." Through a shoe re-sale venture, Luh JoJo was introduced to Big Yavo, a Birmingham artist who stepped on the scene and contributed to putting Alabama on the map in the rap game. " It's bigger than just rap, that's my brother", replied Luh JoJo when asked about his relationship with Yavo. Luh JoJo has recently signed to Run It Up Records, the independent leader of Gen Z music. He credits his success to staying consistent and hungry. " I love my fans, my followers, my people. I couldn't do it without them."