CHE THE LORD's a young latino, musician and composer with a world touch. Born in Canada, of Ecuadorian roots, he recently started his music artistic career at the beginning of 2020; However, he has been part of the music industry, for the last ten years. Che The Lord, was born in the city of Montreal, Canada from an early age was attracted to music and various rhythms, due to his heritage from North and South America. Currently, the artist resides in Cuenca-Ecuador, where he has prepared his musical material with the goal of showing the world his artistic potential, fusing the richness of his native languages; French, Spanish and English, as well as the various rhythms which are the characteristic of his roots. The Ecuadorian Canadian artist debuted at the beginning of 2020 with his song: Hypnotiza, with the collaboration of the Canadian artist Jamhaitian. Che The Lord, has continued to develop his music and offers a variety of different rhythmic styles, catchy, danceable and energetic, full of diverse cultural nuances, which is sure to hypnotize you.