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New York native singer/songwriter YOBi wrote her first song as a teenager as a one‐woman act. Full of life with a magnetic personality, YOBi developed her craft and later took NYC and Hot97 radio station by storm with her debut single "Painful War" ft rapper Maino, she then went on to work with The Lox, French Montana and Jim Jones, Talib Kweli, to name a few. “In a lot of my songs, I like to be the blunt voice for women,” she states. “I like to say what I want and make empowering records, and not sound like every other artists out. Love, happiness, hate, I like to think I’m hitting all corners of the world.”